Upgrades | Mogo

In this campaign, we not only introduced Slider, Mogo's new mascot, but also showed how he makes life upgrades simpler. Even when those upgrades aren’t the first ones that come to mind.

My role: Creative Director.

Feels Good | Salmon

Every time you tap your Salmon card or app... something happens.
Every time you tap? Yep. Every time.

My role: Creative Director.

Ask Experts | Betby

What kind of expert advice would you even ask Magnus Carlsen, World Chess Champion and the highest-rated player of all time? Definitely not which wallpaper to put in your living room or how to get a stain out of a shirt.

My role: Creative Director.

Learn On TikTok | TikTok

Paleontology, baking tips, astronomy, chess, or fun science facts — what will you learn on TikTok? The 360-campaign across the country supported the growth of online educational content.

My role: Creative Director.

Fantastic Worlds of Haier TV | Haier

For the TVC campaign, we have created fantastic CG worlds to showcase all the possibilities of Haier's modern TV.

My role: Creative Director.

TON in Korea | TON Foundation

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For Korea Blockchain Week, one of the world’s largest blockchain events, TON Foundation created special CGI brand mascots that interacted with iconic Seoul locations.

My role (brand side): Video Production Lead, Concept Development.

Fashion Sale | AliExpress

The target audience of this OLV campaign was people who love fashion but don't like to spend a lot of money on it.

My role: Creative Director.